Titans, NFL Celebrate Road to Kickoff With Back to Football Campaign

Titans Fans Could Win Super Bowl Tickets and Nashville Area Schools have a Chance to Win a $10,000 Grant


NASHVILLE, Tenn. – As NFL teams across the country are now in prepare for their regular season kickoff, fans are encouraged to show their spirit in a unique way once again with the launch of the NFL's Back to Football campaign. The Tennessee Titans are encouraging fans of all ages to host their own Back to Football events for a chance at once in a lifetime prizes and a $10,000 grant for their school!  The nationwide Back to Football Friday celebration is slated to take place on Friday, September 9th.  

The NFL's Back to Football Friday has two components, one for the office and the other for schools.  It's a unique way for communities nationwide to show their excitement for the return of NFL football.  Starting now and continuing through Kickoff weekend (September 8-12), fans can demonstrate their commitment to their favorite teams and excitement for the upcoming season by planning a unique Back to Football Friday event at school or in their workplace.  Whether they're planning a pep rally or wearing their favorite team jersey or shirt to school or work, fans can show their passion in any creative way on September 9, and enter for the chance to win once-in-a-lifetime prizes from the NFL. 

Schools can enter the Back to Football Friday contest by submitting photos of their Back to Football Friday event and answering a few brief essay questions for the chance to win a $10,000 NFL PLAY 60 grant for fitness equipment at their school and a visit from a Tennessee Titans player this fall.  One school in each of the NFL markets and two nationwide winners will be awarded the grant and appearance, just by entering the contest.  In addition, schools can cheer on their favorite team, while supporting the health and wellness of children in their community.  Designed to tackle childhood obesity, the NFL / Titans PLAY 60 program brings together the league's long-standing commitment to health and fitness.  Schools need to log on to www.NFLRush.com/backtofootball for more information, contest rules and to register for the contest prior to hosting their event. 

Fans also may take their team loyalties to work on September 9, wearing their favorite team jerseys or gear or planning a special office event to celebrate the return of the football season. Working with United Way, the NFL is offering fans the chance to show their NFL passion by creating their own virtual touchdown dance, entering the Extreme Cubicle Makeover Contest and taking the United Way Healthy Kids Pledge—for the chance to win NFL Shop gift cards and even tickets to Super Bowl XLVI. Companies and individuals can register to take part at a special website, www.backtofootball.org. Many NFL sponsors are also planning Back to Football Friday celebrations for their employees.

Designed to tackle childhood obesity, NFL PLAY 60 brings together the NFL's long-standing commitment to health and fitness with partner organizations like United Way.  Since the program was launched in 2007, the NFL has committed more than $200 million to youth health and fitness through programming, grants, and media time for PSAs.

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